Nearly 100 years ago, Carter G. Woodson started a tradition of commemorating and honoring the vast contributions and achievements to our nation by African Americans. Now every year, we observe Black History Month, and take it as an opportunity to educate ourselves further and take action. This February is no different! We are lifting up the voices of the incredible Black creators we work with and the brands we represent who are doing their part to make a difference.
Huffpost / Julia Brucculieri
Icons from the Beginning
Black women have been paving the way for fashion since day one. From Diana Ross to Beyoncé, we look to these women for all the inspiration. It’s because of these women that the influencers of today are able to do what they do best!
Let’s Hear it for the Ladies!
These dynamic women are giving all the style tips, fashion inspo, lifestyle hacks and mom advice that you could ever need. We have been honored to work with each of them over the past year!
(Photo #1:@rachmoon, @accordingtoq, @vidafashionista, @xocryssy, @simplydaph, @thekerripaul Photo #2: @lifewithdinah, @thechriscwise, @joyclynragira, @tinsleyerin, @jameimcgee, @lifewithchelleb)
Our Brands Take Action
Our brands are working to educate and inspire action toward unity and honoring the Black Americans who have made so many contributions to our nation. From providing educational resources to donations to collaborating with Black artists, becoming advocacy partners, and so much more — our brands are taking action through art, product collaboration and donations.
FOREVER 21: In honor of Black History Month, Forever 21 has teamed up with three talented artists and creators to create a groundbreaking collection that showcases the range, beauty and power of artistic expression. From tees and sweatshirts to biker shorts and joggers — these styles can’t be beat.
EXPRESS FACTORY OUTLET: Express Factory Outlet is acting on their belief that all people should feel empowered to follow their dreams and express themselves! In honor of this idea and Black History Month, their Dream Big Project is donating $25,000 to the NAACP Empowerment Programs. They are also matching donations from customers up to $25,000 through the end of the month.
AERIE: Aerie is making it their mission to help educate and elevate Black voices. They partnered with changemaker Sofiya Ballin to host a virtual viewing party of Ballin’s new documentary this past Saturday, February 13th. The documentary, called Black History Untold: Love, spotlights Black couples throughout history. 100% of the ticket sales will go to The Colored Girls Museum in Philadelphia!
OLD NAVY OUTLET: Introducing Project WE at Old Navy Outlet! In honor of Black History Month, Old Navy Outlet is partnering with artist Reyna Noriega to create a line of t-shirts meant to inspire. In addition to the trendy tees, Old Navy has donated $1 million to Boys & Girls Clubs of America, and are supporting youth art programs across the nation.
BATH & BODY WORKS: Bath & Body works believes that inclusion makes us stronger. Because of that, they are actively recognizing their Black associates and continuing to support Black Americans in their communities. They have been supporters of the National Urban League with grants of more than $2 million, and this year is no different!
UNDER ARMOUR: Under Armour is working to “tell the stories of unsung heroes.” They’ve partnered with Baltimore artist Devin Allen to create a line of athleticwear that celebrates Black history. Every piece of the line tells a different story. They have also dedicated themselves to mentoring Black youths at Wide Angle Youth Media — an organization that amplifies Black voices through multimedia arts.
These brands and so many more are doing their part to help make a difference this month and always.
Black History Month provides us with a great opportunity to celebrate and cherish the contributions of African Americans. In our ongoing commitment to our communities, the Tanger team is actively participating in finding opportunities to volunteer and give back this month. We invite you to do the same! Join us in celebrating and remembering, and turning our awareness into action. For more resources on Black history, click here.